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New Direction at RFL?!


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#1 EastLondonMike

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Posted 30 April 2010 - 11:39 AM

http://www.therfl.co...op.php?id=17525

The RFL is looking to significantly strengthen its senior management team with the appointment of two key posts, a Director of Marketing and Communications and a Chief Operating Officer.

The RFL is targeting individuals of the highest calibre who can help deliver the strategic objectives of Engage Super League and the 2013 Rugby League World Cup.

The Director of Marketing and Communications will be based in Leeds and Manchester and will take ultimate responsibility for building the sport’s profile and maximising commercial performance, both for the governing body and its member clubs.

Supported by the RFL’s Commercial Director, the Director of Marketing and Communications will develop a successful external marketing and communications strategy which will further raise awareness of Rugby League.

Based in Leeds, the Chief Operating Officer will have vital input in strategic planning, business development and the overall management of the sport.

The role will also take responsibility for providing increased support to the RFL’s member clubs and developing and executing strategic initiatives that will deliver efficient and effective operational performance across the whole game.

Nigel Wood, the RFL’s Chief Executive, said: “Rugby League has made significant strides in the last few years and the time is now right to take the sport to the next level.

“These two appointments are crucial to achieving our aims of delivering improved services and revenues to, and on behalf of every member club, and running the most successful Rugby League World Cup.”

should be interesting.. whoever gets the job they have a lot of work to do!.. hope they get someone with real knowledge in the marketing field.

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#2 Doghead

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Posted 30 April 2010 - 12:09 PM

Looks like the Salford Media City office is a go'er.

#3 Whacky Llama

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Posted 30 April 2010 - 08:53 PM


biggrin.gif


Only joking, great news a step in the right direction.





#4 paley

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Posted 30 April 2010 - 09:10 PM

Who held these positions before?
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#5 thecoffeeman

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Posted 30 April 2010 - 09:42 PM

They aint had a COO before. Director of Marketing was that fella who branded Salford all pink, can't remember his name now, but a fairly non-descript fella. Never made an impact on me.

#6 paley

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Posted 30 April 2010 - 09:48 PM

QUOTE (thecoffeeman @ Apr 30 2010, 10:42 PM) <{POST_SNAPBACK}>
They aint had a COO before. Director of Marketing was that fella who branded Salford all pink, can't remember his name now, but a fairly non-descript fella. Never made an impact on me.


Bit of a one trick pony then. I wonder how many people associate Salford with the colour pink
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#7 amh

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Posted 31 July 2010 - 11:42 AM

Ralph Rimmer appointed as the COO
rfl link


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#8 TBC

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Posted 31 July 2010 - 11:51 AM

QUOTE (amh @ Jul 31 2010, 12:42 PM) <{POST_SNAPBACK}>
Ralph Rimmer appointed as the COO
rfl link

I'll just get my Shudders tin hat out of the loft. I didn't think I'd need it again. wink.gif

#9 amh

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Posted 31 July 2010 - 12:00 PM

QUOTE (TBC @ Jul 31 2010, 12:51 PM) <{POST_SNAPBACK}>
I'll just get my Shudders tin hat out of the loft. I didn't think I'd need it again. wink.gif


D'oh people might not have picked up on that, and just asked questions like - What will he be doing?

Whilst I do not suffer fools gladly, I will always gladly make fools suffer

A man is getting along on the road of wisdom when he realises that his opinion is just an opinion





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