The Baking Challenge. The Chef orders 1,000 rolls, and gets just 16.
Chef: "What shall I tell my clients?"
Shibby: "Go on the Atkins diet?"
The fact that the winner out of these charmless incompetents will end up earning some ludicrous amount can't be doing much for the Spiv Baron's brand image.
It's just panto really though, innit. The tasks are designed to be almost impossible, because it they succeeded at them every week, we wouldn't have anything to laugh at, and Lord Sugar (just doesn't sound as good as Sralan, does it) would have no opportunity to air his one-liners at the hapless and hopeless before firing them.
That Shibby bloke is a surgeon in 'real life' so he's obviously got a bit of the old grey matter upstairs (though not enough to tell him not to appear on a show like this), but if I was presented with the challenge of running a bakery, selling and then fulfilling industrial sized orders for bread products within 48 hours despite never having seen the inside of a bakery before, I'm honest enough to admit I'd be as useless at it as he was.
Not that I'd ever put myself forward for such humiliation in the first place, of course, nor will it stop me enjoying the discomfort of those daft souls who do!
The irony of this particular episode was that his rival project manager claimed she did
know what she was doing and did
understand the industry, but was even worse at it that him, having her ass saved by the military operation one of her colleagues ran in the bakery itself.
That said, some of the things the candidates say and do are truly cringeworthy. Shibby was lucky not to get punched by that chef after delivering the quip about the Atkins diet instead of the 1000 bread rolls he was expecting.