Apparently More corporate hospitality packages have been sold for this world cup than any other, according to a report on running rugby.com
Although i only imagine the last world cup would have had decent numbers for corporate sales.
Good news. Though as you say, don't expect the bar had been set very high!
Saw something today too, that said the crowd for the 1972 World Cup final (the last high for our international team) was less than 5,000, so that puts this year's event into some kind of perspective. In rugby league terms it is looking like it will be a major success.