I've read that the challenge cup has a sponsor and the announcement is imminent - fantastic
However, the news I received last night really ticked me off. As far as I understand, we are still to announce sponsorship deals for the WC2013, the SL and the Championships - what I don't understand is the Sky sponsorship for SL. Excuse my ignorance, but is that two separate deals i.e. the RFL will get a sponsor for SL and Sky will have their own for TV advertising. Call me thick for not knowing, I've heard worse
Anyway, I was told that (allegedly-get that in just in case) Sky have been offering a BOGOF with SL - sponsor their union coverage and the RL comes free. I can comes to terms with the fact that the economic climate makes it tougher than ever. I can come to terms with having to package us with other deals...but the bit that sticks in my craw is bandying us about free and with union
Thats just for Sky coverage that, its nothing to do with the RFL & they don't get a penny from it.
Iron Bru, William Hill, Stan James and SkyBet have all done it in the last few seasons.