From the outside looking in it seem the only thing to cut is the quality of the squad.
If they do that then the gates will fall.Its a nasty spiral that the current administration set in motion 18 months ago,and they've learned nothing.They've failed ,they need to go.
Agree, business should be sales driven
This "nasty spiral" has been the case from time immemorial and all clubs suffer from it.
I've never really known any club that could pay more in wages to their players than they could afford in any type of sustainable business model.
The problem with the championship is it's not something that is easy to sell. Leigh have been a successful CC club but that isn't selling enough tickets.
It's a rock and a hard place. Cut your cloth and more fans will stay away, spend enough on players to win games and not enough fans will respond tothat to justify the playing budget.
I appreciate the club needs to aggressively market itself and go for "sales", but I bet the reason you don't have a sizeable marketing team is the money isn't there as it's been spent on players.
there seems to me to be a problem here that is not identified, how do Batley, Sheffield and Halifax manage their accounts and leigh don't??