Every year the club goes through the agonies of producing the match-day programme coupled with trying to devise strategies to persuade fans to buy them. At best this results in a break-even and at worst a loss, and I'm sure that those tasked with this issue wrack their brains in an attempt to improve matters.
I was therefore intrigued to read in a soccer magazine that Queen's Park FC have this season discontinued the production of their paper programme and shifted entirely to an e-programme which is available free of charge on their web site. I reckon this could be a great idea for many Championship clubs like ours who struggle with this dilemma every year. I am aware that, currently, clubs are obliged to produce a match-day programme by the RFL but I think that an enlightened suggestion to allow some clubs to switch to such a programme would be a good idea.
Personally I can see no real downsides to such a change but would be interested to know what others think.