Many of the best players in the world feature in the NRL week by week.
It isn't without it's financial problems at one or two clubs but the game itself down under is now enjoying strong finances.
NRL chief Dave Smith has delivered a record surplus in the "tens of millions of dollars" in his first year - and will now consider investing in sports-related assets, including stadiums.
While the NRL's finances have never been stronger, Mr Smith told The Daily Telegraph it was critical the game reduced its reliance on billion-dollar TV broadcast deals and developed "income-generating assets".
These things go in cycles. It was only last year that there was a record loss of $3.5m