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Chariots

World Cup ad on Underground

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Been working in London today and saw one advert for World Cup in the underground

Made me think years ago the RFL did a really successful promo campaign on the Underground with the tag line 'will the Aussies catch Offiah at Wembley', I think at the same time NIKE did there 'Offiah' ' your hands can't catch what your eyes can't see ad campaign

Wonder if they have the budget , would imagine its expensive but massive audicance each day

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Hope they would list the local area clubs as a footnote so if it interests Londoners they might take in a local game or 2 as well as any WC games.

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There were ads on the underground for the 4 Nations at Wembley the other year too. Maybe this is part of the "big push" Sally Bolton was talking about recently.

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How about boris Johnson doing the Haka with the kiwi team infront of the UK's press? He's always up for a laugh and a bit of publicity.

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the price of these ads is dependant on what size ads and at what station you have them. If you take a look at the website for CBS Outdoors you can download prices for all the ad shells available and at what stations

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