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David Wild

Wow! - RL Good News Story on Front Page of Daily Mirror

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This is a prime example of how international profile is the only way to get the media interested.

Yes. That is all.

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Shortlist, apparently (via @RLWC2013):

 

BVlaZjfCAAER0Oy.png

Things seem to have ramped up this week. So far I've seen buses carrying adverts, online competitions where you wouldn't expect them and the official guide on the shelves in WHSmiths.

 

Aside from that, I was working out of Loughborough Uni today and they seem pretty proud of the fact that England are using it as their base - staff in the conference centre were telling me what a great team they are to have on site. It's a shame that England v Italy isn't at Loughborough Uni Stadium. Great little ground - I was tempted to think that 3,000 partisan spectators in a capacity crowd at the training base would have more impact than we might get at Salford.

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This wouldn't be International RL news would it?

 

Maybe the quicker we get Toulouse in and England playing France the better eh?

a bit tongue in cheek isn't it parky??

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Things seem to have ramped up this week. So far I've seen buses carrying adverts, online competitions where you wouldn't expect them and the official guide on the shelves in WHSmiths.

 

Aside from that, I was working out of Loughborough Uni today and they seem pretty proud of the fact that England are using it as their base - staff in the conference centre were telling me what a great team they are to have on site. It's a shame that England v Italy isn't at Loughborough Uni Stadium. Great little ground - I was tempted to think that 3,000 partisan spectators in a capacity crowd at the training base would have more impact than we might get at Salford.

 

It would have been perfect and allowed a different set of supporters to see the England team play. Missed a trick there...

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I don't like to be negative, but there is one negative with this publicity - all the people being talked about will be off back to Australia after the tournament ends.

 

We need some good news stories surrounding the English based players if this media love-in is going to continue past the WC.

 

Hopefully the likes of Sinfield and O'Loughlin, as well as others, will get some publicity as well

 

All we have to do is win the Cup and the publicity will last for some time.

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Things seem to have ramped up this week. So far I've seen buses carrying adverts, online competitions where you wouldn't expect them and the official guide on the shelves in WHSmiths.

 

Aside from that, I was working out of Loughborough Uni today and they seem pretty proud of the fact that England are using it as their base - staff in the conference centre were telling me what a great team they are to have on site. It's a shame that England v Italy isn't at Loughborough Uni Stadium. Great little ground - I was tempted to think that 3,000 partisan spectators in a capacity crowd at the training base would have more impact than we might get at Salford.

 

Wigan Council have been pushing it for quite a while they have already ahd an RL exhibition at the museum and a new one starts this saturday, thay have had the Tony Collins mini play on a few weeks back and I believe its on again this Saturday, there have been adverts on buses for a while and a van with world cup livery driving around town. There was a special World Cup day in the park during the summer and the latest is a series of floor adverts posted around the town centre.

 

On top of all that the council intranet and internet sites make continuous reference to it.

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St Helens Council are doing sod all so far.  No surprises there then.

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Wigan Council have been pushing it for quite a while they have already ahd an RL exhibition at the museum and a new one starts this saturday, thay have had the Tony Collins mini play on a few weeks back and I believe its on again this Saturday, there have been adverts on buses for a while and a van with world cup livery driving around town. There was a special World Cup day in the park during the summer and the latest is a series of floor adverts posted around the town centre.

 

On top of all that the council intranet and internet sites make continuous reference to it.

Really impressive stuff. Well done Wigan.

I might be wrong but in Leeds you wouldn't know it was happening, except for a banner outside the stadium trying to flog tickets.

The Yorkshire Evening Post rag carried a story about the RU World Cup though, because Leeds United is apparently a venue in two years' time. There's all sorts of PR arranged around it, including a promotion with giant rugby posts in Roundhay Park, an area of north Leeds that is true league heartland: http://www.yorkshireeveningpost.co.uk/news/latest-news/top-stories/2015-rugby-world-cup-showpiece-will-be-scrumthing-special-1-6065533

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Really impressive stuff. Well done Wigan.

I might be wrong but in Leeds you wouldn't know it was happening, except for a banner outside the stadium trying to flog tickets.

The Yorkshire Evening Post rag carried a story about the RU World Cup though, because Leeds United is apparently a venue in two years' time. There's all sorts of PR arranged around it, including a promotion with giant rugby posts in Roundhay Park, an area of north Leeds that is true league heartland: http://www.yorkshireeveningpost.co.uk/news/latest-news/top-stories/2015-rugby-world-cup-showpiece-will-be-scrumthing-special-1-6065533

 

When towns/cities made bids to host games part of the bid was promotion, surely the RFL should be looking at what is going on at various places that were awarded a game and see what they have done and see if they deserve any future games.

 

Wigan are certainly taking it very seriously, there is probably more promotion for Cooke Islands v Tonga at LSV than for the quarter final at the DW, knowing the QF will get a good response anyway.

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Really impressive stuff. Well done Wigan.

I might be wrong but in Leeds you wouldn't know it was happening, except for a banner outside the stadium trying to flog tickets.

The Yorkshire Evening Post rag carried a story about the RU World Cup though, because Leeds United is apparently a venue in two years' time. There's all sorts of PR arranged around it, including a promotion with giant rugby posts in Roundhay Park, an area of north Leeds that is true league heartland: http://www.yorkshireeveningpost.co.uk/news/latest-news/top-stories/2015-rugby-world-cup-showpiece-will-be-scrumthing-special-1-6065533

 

Their have been a couple of events in which the council have been part of the event pushing it... I have been to two of them, so at least x2.   But I agree with your observation I have not seen much promotion.  For me both the council/local authority and the local clubs should be stretching every sinew to drive the attendance at their games to ensure success.  I have not been impressed with Leeds and the Local Authorities activity to push the local games.   Don't know what all the other clubs around Leeds are doing but the impression for me seems to be not much more than something on the web-sites.

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Their have been a couple of events in which the council have been part of the event pushing it... I have been to two of them, so at least x2.   But I agree with your observation I have not seen much promotion.  For me both the council/local authority and the local clubs should be stretching every sinew to drive the attendance at their games to ensure success.  I have not been impressed with Leeds and the Local Authorities activity to push the local games.   Don't know what all the other clubs around Leeds are doing but the impression for me seems to be not much more than something on the web-sites.

Leeds can't be any worse than St Helens.

 

And as for Saints the club, aside from a visit from the WC trophy for our match against Warrington in the league, this is the sum total of their promotion so far, and I'd rather they hadn't bothered:

 

http://www.saintsrlfc.com/news/page/3419

 

Along with the sole flag on a lamp post that has been the Council's contribution, I'd be happy to suggest that neither the town nor the club deserves an international game in the future regardless of how posh the stadium looks.

 

I'm embarrassed by both of them so far.

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Their have been a couple of events in which the council have been part of the event pushing it... I have been to two of them, so at least x2.   But I agree with your observation I have not seen much promotion.  For me both the council/local authority and the local clubs should be stretching every sinew to drive the attendance at their games to ensure success.  I have not been impressed with Leeds and the Local Authorities activity to push the local games.   Don't know what all the other clubs around Leeds are doing but the impression for me seems to be not much more than something on the web-sites.

 

No wonder the RFU are pushing it in Leeds, have you seen the fixtures they have allocated to Elland Road? I wouldn't like to have to shift 80,000 tickets for matches between Canada and Italy and Scotland and USA. Dirge springs to mind.

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Leeds can't be any worse than St Helens.

 

And as for Saints the club, aside from a visit from the WC trophy for our match against Warrington in the league, this is the sum total of their promotion so far, and I'd rather they hadn't bothered:

 

http://www.saintsrlfc.com/news/page/3419

 

Along with the sole flag on a lamp post that has been the Council's contribution, I'd be happy to suggest that neither the town nor the club deserves an international game in the future regardless of how posh the stadium looks.

 

I'm embarrassed by both of them so far.

 

Was at Langtree for the Wire match at the back end of August and thought it surprising that more wasn't being made of the World Cup, there and around the town.

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Leeds have done a few things. There are banners around the train station and there has been a poster outside the tourist office for best part of a year. There was obviously the excellent exhibition in the library throughout September.

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I'm going to buy a copy tomorrow of the mirror just to show my support

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No wonder the RFU are pushing it in Leeds, have you seen the fixtures they have allocated to Elland Road? I wouldn't like to have to shift 80,000 tickets for matches between Canada and Italy and Scotland and USA. Dirge springs to mind.

 

Flower of Scotland?

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Flower of Scotland?

 

No, just a pretty poor standard of rugby. 

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