Greatest/Classic Sponsors on a Shirt

[The Vet]

Early 90’s Co-op sponsored Ellgren kit is still a favourite with many Barrow fans

[Dr Tim Whatley]

Like an earlier poster, as soon as I saw this topic, 'ICI' popped in to my head. I'm not a Widnes fan, but this fits the bill perfectly.

[Wollo Wollo Wayoo]

3 hours ago, Dr Tim Whatley said:

Like an earlier poster, as soon as I saw this topic, 'ICI' popped in to my head. I'm not a Widnes fan, but this fits the bill perfectly.

No better match up than The Chemics & ICI

 

[Mumby Magic]

On 05/02/2023 at 18:00, hindle xiii said:

Wang.

The first of two computer companies surprisingly to sponsor Bradford. Anyone remember the other?

[graveyard johnny]

4 minutes ago, Mumby Magic said:

The first of two computer companies surprisingly to sponsor Bradford. Anyone remember the other?

Asus?

[hindle xiii]

45 minutes ago, Mumby Magic said:

The first of two computer companies surprisingly to sponsor Bradford. Anyone remember the other?

Compaq.

[Ovenden Grunt]

[Superb Chops]

Stadium - rather than shirt - sponsor but I always admired the honesty of:

Totally

Wicked

At

The

Saints

[Bedfordshire Bronco]

On 05/02/2023 at 19:30, Tattersfieldtreiziste said:

The wonderful Coventry Bears had a good relationship with a local McDonalds franchisee, and also a car dealership sponsor them.

The result was the McDonalds, BMW and MINI logos on their shirts.

That is 3 of the UKs top 20 brands on one shirt. Unbeatable ?!?

My 10 year old girl has McDonald's sponsor on her football shirt!

[Wollo Wollo Wayoo]

5 hours ago, hindle xiii said:

Compaq.

This an old T Shirt I have.

[Madrileño]

4 hours ago, Bedfordshire Bronco said:

My 10 year old girl has McDonald's sponsor on her football shirt!

relevant. 

[Tattersfieldtreiziste]

11 hours ago, Bedfordshire Bronco said:

My 10 year old girl has McDonald's sponsor on her football shirt!

Exactly. it can be done as McDonalds are usually franchises owned by local businessmen. So why doesnt every club contact their local outlets, or better still why isnt a strategic offer discussed by the game as a whole?

Sponsorship, shirt or otherwise, should offer both parties something and not be a donation, or one-off hit that isn't repeated.

Years ago, i was involved working with LDV [previously Freight Rover], the van maker, on its sponsorship of the cup for third and fourth division football clubs. 

Under that sponsorship, dealers were paired with their local football club, allowed to drive vans around the perimiter or have them on display at the match. The FR badge was prominent on the programmes, and the local FR dealer had tickets to invite their customers to a game. it was a real package, and i always thought that something similar would happen with DACIA.

Seeing so many brands come on board and disappear is an indication of focusing on the sale of space on a shirt rather than a fuller partnership.

 

 

 

 

Edited February 10, 2023 by Tattersfieldtreiziste
spelling mistakes

[Mumby Magic]

11 hours ago, Wollo Wollo Wayoo said:

This an old T Shirt I have.

WCC challenge shirt I think.

[gingerjon]

15 hours ago, Bedfordshire Bronco said:

My 10 year old girl has McDonald's sponsor on her football shirt!

She would do as McDonald's sponsors grassroots community football in the UK, through the national FAs, and has done for about 20 years.

[Dr Tim Whatley]

4 hours ago, Tattersfieldtreiziste said:

Years ago, i was involved working with LDV [previously Freight Rover], the van maker, on its sponsorship of the cup for third and fourth division football clubs. 

Under that sponsorship, dealers were paired with their local football club, allowed to drive vans around the perimiter or have them on display at the match. The FR badge was prominent on the programmes, and the local FR dealer had tickets to invite their customers to a game. it was a real package, and i always thought that something similar would happen with DACIA.

 

 

 

 

I still think of that competition as 'The LDV' and they must have ended their sponsorship years ago. Good job!

[Bedfordshire Bronco]

11 hours ago, Madrileño said:

relevant. 

It is relevant as it shows that big sponsors can be achievable for all our teams  - especially if achieved through local franchisees (see Audi for Bradford Bulls)

I assume big companies might not need to pay as much as say Home Bargains though....each club would have to weigh up the money with potential damage to the clubs brand /effect the on sales of the shirts 

 

Edited February 10, 2023 by Bedfordshire Bronco

[Bedfordshire Bronco]

5 hours ago, Tattersfieldtreiziste said:

Exactly. it can be done as McDonalds are usually franchises owned by local businessmen. So why doesnt every club contact their local outlets, or better still why isnt a strategic offer discussed by the game as a whole?

Sponsorship, shirt or otherwise, should offer both parties something and not be a donation, or one-off hit that isn't repeated.

Years ago, i was involved working with LDV [previously Freight Rover], the van maker, on its sponsorship of the cup for third and fourth division football clubs. 

Under that sponsorship, dealers were paired with their local football club, allowed to drive vans around the perimiter or have them on display at the match. The FR badge was prominent on the programmes, and the local FR dealer had tickets to invite their customers to a game. it was a real package, and i always thought that something similar would happen with DACIA.

Seeing so many brands come on board and disappear is an indication of focusing on the sale of space on a shirt rather than a fuller partnership.

 

 

 

 

Agreed

On seperate note Gillette was a great sponsor for England 

Edited February 10, 2023 by Bedfordshire Bronco

[Derwent]

Penfolds on the St George jersey

[WakefieldCityLoyal]

Rooftop Gardens

[Tippytoe]

7 hours ago, Mumby Magic said:

WCC challenge shirt I think.

It says world club series with what looks like a Kiwi under the Kangaroo Bull man had a good boot on him that's for sure.