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RL at the Darts

Damien

By Damien
in The General Rugby League Forum

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gingerjon

gingerjon

Posted
Posted
1 hour ago, HawkMan said:

And as we have learned on this thread RL is bigger than Darts, more popular by every metric apparently,  we can expect a similar doubling of our TV deal : £43 million a year,  very nice.

The definitely more massive than us has just got a TV deal that puts them ... on our level.

And a reminder:

PDC chairman Barry Hearn warned earlier this year that Sky would have to “raise the ante” in order to get a new deal, and Telegraph Sport has been told that he values the contract at around £45 million a year.

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Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life. (Terry Pratchett)


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Damien
Damien

Pretty good to see stuff like this to get the sport and its players out there:  

graveyard johnny
graveyard johnny

whos gonna moan first about the attendance?

Just Browny
Just Browny

Warrington have had Littler involved in just about every promo we've done this year; we had him supporting us the Cup Final and launching the new kit. Not sure what more we could do without social ser

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HawkMan

HawkMan

Posted
Posted (edited)

Reading the article that Gav Wilson linked, it says Darts is second only to football for viewing figures on Sky. I've read that elsewhere lately in a number of publications. Presumably they're not lying , so the larger SL can't be sandwiched in between darts and football,  otherwise darts would be third not second,  so SL must be joint first with football in the viewing figures,  QED. Fantastic.

 

 

Edited by HawkMan
gingerjon

gingerjon

Posted
Posted
59 minutes ago, HawkMan said:

Reading the article that Gav Wilson linked, it says Darts is second only to football for viewing figures on Sky. I've read that elsewhere lately in a number of publications. Presumably they're not lying , so the larger SL can't be sandwiched in between darts and football,  otherwise darts would be third not second,  so SL must be joint first with football in the viewing figures,  QED. Fantastic.

 

 

Quite why you’re so keen to do down RL is a mystery to me. Darts has all that and it’s still only now got a TV contract on a level with Super League’s.

One day it may even match RL for spectators. It can but dream.

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Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life. (Terry Pratchett)

Griff

Griff

Posted
Posted
1 hour ago, HawkMan said:

Reading the article that Gav Wilson linked, it says Darts is second only to football for viewing figures on Sky. I've read that elsewhere lately in a number of publications. Presumably they're not lying , so the larger SL can't be sandwiched in between darts and football,  otherwise darts would be third not second,  so SL must be joint first with football in the viewing figures,  QED. Fantastic.

 

 

How would darts be second if two sports were above darts?

"We'll sell you a seat .... but you'll only need the edge of it!"

HawkMan

HawkMan

Posted
Posted (edited)
45 minutes ago, Griff said:

How would darts be second if two sports were above darts?

Exactly,  either darts isn't second despite what Sky say, or it is and SL is behind it. And @gingerjon, its not a case of putting RL down but recognising where it's at, only then armed with a realistic view and determination can things be improved. Btw, 25m a year is more than 21.5m not level, and the trajectory is upwards for darts, helped no doubt by other broadcasters showing an interest,  but Sky could have said no to Hearn ,but chose to pay double the previous deal to keep it. They might pay more to SL to keep it if others show an interest,  we'll see.

Edited by HawkMan
Griff

Griff

Posted
Posted
1 hour ago, HawkMan said:

Reading the article that Gav Wilson linked, it says Darts is second only to football for viewing figures on Sky. I've read that elsewhere lately in a number of publications. Presumably they're not lying , so the larger SL can't be sandwiched in between darts and football,  otherwise darts would be third not second,  so SL must be joint first with football in the viewing figures,  QED. Fantastic.

 

18 minutes ago, HawkMan said:

Exactly,  either darts isn't second despite what Sky say, or it is and SL is behind it

OK - I'm going to withdraw from the debate at this contradictory point.

"We'll sell you a seat .... but you'll only need the edge of it!"

HawkMan

HawkMan

Posted
Posted
17 minutes ago, Griff said:

 

OK - I'm going to withdraw from the debate at this contradictory point.

Quite right too, the only contradiction is to say darts is second in the Sky ratings and then say SL is ahead of it, but isn't numero uno. I'll withdraw from this debate too as I with some trepidation enter Tamworth's stadium for my team's possible humiliation in the FA cup.

Father Gascoigne

Father Gascoigne

Posted
Posted
4 hours ago, HawkMan said:

Reading the article that Gav Wilson linked, it says Darts is second only to football for viewing figures on Sky. I've read that elsewhere lately in a number of publications. Presumably they're not lying , so the larger SL can't be sandwiched in between darts and football,  otherwise darts would be third not second,  so SL must be joint first with football in the viewing figures,  QED. Fantastic.

 

 

It's important to read between the lines here. They're claiming second most viewed sport but then point to the darts final outrating Silverstone. 

The problem with that is that F1 has more than one race a season. How many darts events are drawing over 2 million on an annual basis? There aren't that many football games on Sky that draw over 2 million from what I remember looking at BARB figures way back. Granted Silverstone is probably the best rating F1 race in the UK, but I suspect the other F1 races have a much larger regular viewership than darts. 

It's not through chance that Sky pay GBP200m a year for F1 and (now) GBP25m for darts. One is vastly more valuable to Sky's business model than the other. 

Saying that a one-off final outrated a single F1 race and claiming that this proves darts is the second most watched sport on Sky is misleading. It's not quite as egregious as FIFA and IRB/WR's ludicrous claims, but it shares the same spirit. 

Rugbyleaguesupporter

Rugbyleaguesupporter

Posted
Posted

Darts gets second highest peak on Sky after football. It's support base is wide but not deep. 

Cricket, F1, and to lesser extent golf all have a narrow, but much deeper bases. 

Hence why Sky pay £200m for F1 and cricket but £25m for darts 

Rugby league is much narrow, but deeper- hence we get £22m a year plus production costs 

graveyard johnny

graveyard johnny

Posted
Posted
3 hours ago, EggFace said:

Look how Wrestling went down hill in the UK in the mid 80's to now and that was a household sport.

womens bikini mud and jelly wrestling had a little surge though 

  • Like 1

I know Bono and he knows Ono and she knows Enos phone goes thus 

Gav Wilson

Gav Wilson

Posted
Posted
4 hours ago, EggFace said:

Look how Wrestling went down hill in the UK in the mid 80's to now and that was a household sport.

Last week WWE commenced a worldwide broadcast deal on Netflix worth a reported £4 Billion.

@GavWilson

HawkMan

HawkMan

Posted
Posted
17 minutes ago, EggFace said:

Well why was it on World of Sport.

Ah...World Of Sport....and Benny Hill an unbeatable combo.

 

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EggFace

EggFace

Posted
Posted
2 hours ago, Gav Wilson said:

Last week WWE commenced a worldwide broadcast deal on Netflix worth a reported £4 Billion.

Not the UK Wrestling scene.

Gav Wilson

Gav Wilson

Posted
Posted
20 hours ago, EggFace said:

Not the UK Wrestling scene.

WWE is broadcast in the UK and has wrestlers from our fair shores. One of them even used to play for Salford... 

@GavWilson

graveyard johnny

graveyard johnny

Posted
Posted
35 minutes ago, Gav Wilson said:

WWE is broadcast in the UK and has wrestlers from our fair shores. One of them even used to play for Salford... 

David Watkins?

  • Haha 1

I know Bono and he knows Ono and she knows Enos phone goes thus 

JohnM

JohnM

Posted
Posted

David Watkins died on 3 September 2023, at the age of 81.

March 2025 and the lunatics have finally taken control of the asylum. 

Griff

Griff

Posted
Posted
On 12/01/2025 at 18:07, EggFace said:

Well why was it on World of Sport.

Why is darts?  Or snooker?

"We'll sell you a seat .... but you'll only need the edge of it!"

ricky

ricky

Posted
Posted
6 hours ago, Griff said:

Why is darts?  Or snooker?

Go back to the original meaning of sport, and darts most definitely is. So long as you're hunting tiny, tiny deer.

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graveyard johnny

graveyard johnny

Posted
Posted

just seen a guy in the crowd in a Warrington shirt - on ITV 4 - the Bahrain masters live - during the Bunting match 

  • Like 1

I know Bono and he knows Ono and she knows Enos phone goes thus 

graveyard johnny

graveyard johnny

Posted
Posted

its on live on itv4 all evening - he keeps cropping up on camera - anyone know him?

 

I know Bono and he knows Ono and she knows Enos phone goes thus 

Eddie

Eddie

Posted
Posted
On 12/01/2025 at 17:18, Rugbyleaguesupporter said:

Darts gets second highest peak on Sky after football. It's support base is wide but not deep. 

Cricket, F1, and to lesser extent golf all have a narrow, but much deeper bases. 

Hence why Sky pay £200m for F1 and cricket but £25m for darts 

Rugby league is much narrow, but deeper- hence we get £22m a year plus production costs 

If Sky pay £200m for those two maybe they can sell the rights on, I can’t see the UK market for either being worth that. 

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