Solly keen to boost Super League’s profile

This is an excerpt from a story published in this week’s issue of League Express newspaper, which is out in all good newsagents right now. If you can’t get your hands on a hard copy, click here to download a digital version to your computer or smartphone.

Blake Solly finally got his feet under the table last week as Super League’s new General Manager.

Based mainly at Media City in Salford, although retaining one foot in the door at the RFL’s HQ at Red Hall in Leeds, Solly admits to a feeling of anticipation in his new role, and he has a clear vision of what his new job entails.

“I am very happy to be the Super League General Manager, and 100 per cent committed to promoting the Super League competition,” said Solly, who was the RFL’s Director of Standards and Licensing until the end of May.

“I’ve been starting to sink my teeth into the role, and I’m working closely with our Marketing Director Mark Foster to produce a strategy that will improve the profile and commercial performance of the competition.

“You can describe my role in terms of three elements – revenue, bums on seats and a higher media profile.”

To read the rest of this article, buy issue 2,917 of League Express newspaper. You can click here to download the digital version or find it in your local newsagent…

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