Specsavers have signed a multi-year sponsorship deal with Super League.
The trusted optician will be an official partner of the league while at the same time sponsoring the match officials for Super League, the Championships, the Challenge Cup and even the community game.
It’s the latest in a line of lucrative deals struck by Super League, which gives our game great financial security going forward.
Specsavers Marketing Director Richard Holmes said: “This builds on our existing sporting pledge to help the experts to see.
“Following our great sponsorship of the Rugby League World Cup we are delighted to be able to continue our relationship with the sport.
“Technological advancements in recent years have certainly helped match officials but we’re glad to do our bit where we can to help ensure that they get the best possible support to do their job.”