This tournament looks to have done a great job of raising the profile of internationals in Aus/Pacific and has come across well on TV. That’s positive and should help going forward. Clearly it’s been of very little value in Europe/rest of world.
What we we need to do is now strategically invest in markets where we can grow, which the IRL have said are Wales, France (and one African nation?). If that happens then also positive.
As I said previously, award the next World Cup to the ARL/NRL now and do it for 2029. Gives certainty and realistically who else wants it? (Think IRL have said they will now run tournaments with support of ARL?)