RLWC Attendance-O-Meter

[Northern Eel]

36 minutes ago, Damien said:

While I take your point there is no way the 2013 final was an average £35 a ticket and that tickets for this year are only 50% more.

My ticket in 2013 was category A and £49.50, this year the same ticket is £150. A category E ticket this year is £45, practically as much as the top tickets in 2013. Indeed I think tickets in 2013 tickets started at £5 if you bought another game. They were very cheap all round in 2013.

OK. Let's play with these figures a bit more.

The quote says biggest grossing game; this could include CC Final, perhaps? (In 2015 for example, 80k attendance with tickets ranging for £20 to £80)

The tickets that are remaining for the WCF this year are the more expensive tickets. It is quite conceivable that the average price of a ticket (currently) paid so far is around the £52. Take for example a family of 4 - their average ticket price in the Cat D part of the ground would be £45. Similarly, if they managed to snaffle any Cat E tickets, that would be £32.50. These two areas alone account for around 30% of the ground. Even adding the same principle to Cat C would cost £57.50 each, and accounting for another 35% of the capacity, I reckon.

I guess what I am saying is, it isn't so wild an idea to be categorically untrue.

Edited October 21, 2022 by Northern Eel

[Damien]

9 minutes ago, The Rocket said:

And hence perhaps the 4m pound profit, obviously something they thought they could improve on this time.

It`s interesting to think that perhaps with League WC`s only ever being hosted in two countries for all intents and purposes, (and Oz`s half-hearted effort in 2017) the IRL don`t have the benefit of other countries experiences with hosting one to benefit from. Hence using adjustments - rightly or wrongly - on the 2013 model in hosting this one.

Im not following you to be honest. 55k sold for the final already is awesome at these prices. Ticket sales for all the England games and both semi finals are great so far. Revenue has to have increased substantially.

Many said at the time that 2013 was too cheap and they'd have paid far more than they did. That £4 million profit could have certainly been much more.

[Dave T]

The kind of numbers we are talking here are so modest that any deviation appears quite large. 

For every 100k tickets sold, we may be taking income of £3-5m. Struggling to come in at 450k for the men's tournament does rather mean that we have missed our target by 2-300k, which could easily be worth £10m.

Whatever people's opinions on the reasons for missing their targets, they are having a huge financial impact on the tournament. 

They have called 750k their 'stretch' target, seemingly because they will miss it by miles, but we also shouldn't forget that at the start of this journey we were told it'd be a million. 

[Leonard]

1 minute ago, Dave T said:

The kind of numbers we are talking here are so modest that any deviation appears quite large. 

For every 100k tickets sold, we may be taking income of £3-5m. Struggling to come in at 450k for the men's tournament does rather mean that we have missed our target by 2-300k, which could easily be worth £10m.

Whatever people's opinions on the reasons for missing their targets, they are having a huge financial impact on the tournament. 

They have called 750k their 'stretch' target, seemingly because they will miss it by miles, but we also shouldn't forget that at the start of this journey we were told it'd be a million. 

If anyone thought they would sell 1m tickets, organisers or public, I suggest they would be off their rocker.

That would have to be nigh on a sell out for every game.

[Dave T]

Just now, Leonard said:

If anyone thought they would sell 1m tickets, organisers or public, I suggest they would be off their rocker.

That would have to be nigh on a sell out for every game.

To be fair, the million was very much at early stages, before the grounds were announced. It created a vision of England maybe filling Wembley rather than Bolton, Anfield instead of Wigan etc.

Once the grounds were announced, the aim was downgraded to 750k.

[Leonard]

5 minutes ago, Dave T said:

To be fair, the million was very much at early stages, before the grounds were announced. It created a vision of England maybe filling Wembley rather than Bolton, Anfield instead of Wigan etc.

Once the grounds were announced, the aim was downgraded to 750k.

I never thought a packed Anfield was realistic.

I get the ambition - but there had to be some reality.

[Dave T]

2 minutes ago, Leonard said:

I never thought a packed Anfield was realistic.

I get the ambition - but there had to be some reality.

I suppose we never thought we'd see 24k v Ireland, or 28k v France even, and 20k+ versus Greece! 

But I agree, I think 40k is a good event crowd for an England match, more in London. 

[Leonard]

Is that the current estimate for Bramall Lane?

[Dave T]

1 minute ago, Leonard said:

Is that the current estimate for Bramall Lane?

No mate that's just me guessing at that. I've never seen Sheffield specifically mentioned, suggesting sales aren't amazing, so I'd hope we can breach 20k. Hopefully a good win this weekend will get people interested. 

[Tommygilf]

1 hour ago, HawkMan said:

Interesting attendance figures may be they are not the be all and end all of how the the tournament will be judged. Martyn Sadler on this forum months back said that if in a year's time the general public are still as ignorant about Rugby League as now then that would be a worry.

Question is, will the RLWC achieve a breakthrough like Women's football or Netball,  both had spikes in attendance figures for domestic competitions following international tournaments. We get our answer next year.

The difficulty with that is of course accessibility. How easy is it for most of the country to buy/consume rugby league.

[JonM]

3 minutes ago, Dave T said:

No mate that's just me guessing at that. I've never seen Sheffield specifically mentioned, suggesting sales aren't amazing, so I'd hope we can breach 20k. Hopefully a good win this weekend will get people interested. 

This is the game that has the potential to look bad to the watching millions. I'm hoping it's not being mentioned because we're still pushing France at Bolton, rather than because there's hardly any sales. 

[Dave T]

23 minutes ago, JonM said:

This is the game that has the potential to look bad to the watching millions. I'm hoping it's not being mentioned because we're still pushing France at Bolton, rather than because there's hardly any sales. 

I'd do whatever I could to get schools on board with this, although I know it's half term near us. 

[Big Picture]

If somehow the remaining England matches all sell out and they get to the Final, based on stadium capacity for those matches that would add 221,817 tickets to the overall total.  It will be interesting to see how close they get to that number.

[Leonard]

10 minutes ago, Big Picture said:

If somehow the remaining England matches all sell out and they get to the Final, based on stadium capacity for those matches that would add 221,817 tickets to the overall total.  It will be interesting to see how close they get to that number.

Assuming we get to the final - I like it !

Other than Sheffield, that is very possible - or close enough.

At these prices, that is also a shed load of money.

[Dave T]

32 minutes ago, Big Picture said:

If somehow the remaining England matches all sell out and they get to the Final, based on stadium capacity for those matches that would add 221,817 tickets to the overall total.  It will be interesting to see how close they get to that number.

Many tickets are already sold for those games and included in the numbers already counted. 

[Big Picture]

14 minutes ago, Dave T said:

Many tickets are already sold for those games and included in the numbers already counted. 

I meant added to the total attendance so far which is 95,243.

[Archie Gordon]

I've said it before but the finances for this RLWC really do revolve around 5 or 6 games only. The rest is fairly marginal. The top price tickets at the 35k+ stadiums are what should make or break this.

55k at OT and 35k at the Emirates won't yet mean very much. Selling the last 10k in each ground at ~£100 will be the key.

[Exiled Wiganer]

Does that 750k include the women’s and wheelchair world cups?

If so, then they could treat the double headers as double tickets… 

[theswanmcr]

BBC News live at Coventry - talking about ticket sales. Interview with RLWC on Sports Day at 6.39pm tonight.

Also, hoping for 17K tonight in Coventry… which would be ruddy fantastic if that happens. 

[Leonard]

3 minutes ago, theswanmcr said:

BBC News live at Coventry - talking about ticket sales. Interview with RLWC on Sports Day at 6.39pm tonight.

Also, hoping for 17K tonight in Coventry… which would be ruddy fantastic if that happens. 

That would be bonkers.

 

if it was £15 a ticket I would not expect that.

[Exiled Wiganer]

20 minutes ago, theswanmcr said:

BBC News live at Coventry - talking about ticket sales. Interview with RLWC on Sports Day at 6.39pm tonight.

Also, hoping for 17K tonight in Coventry… which would be ruddy fantastic if that happens. 

Was that a quote, or your own hope?

[theswanmcr]

Just now, Exiled Wiganer said:

Was that a quote, or your own hope?

It was the BBC reporter at the ground.

His exact words were “They are hoping for around 17 thousands tickets sold for this evening”.

[Exiled Wiganer]

2 minutes ago, theswanmcr said:

It was the BBC reporter at the ground.

His exact words were “They are hoping for around 17 thousands tickets sold for this evening”.

Wowser! That would be through the roof

[Leonard]

1 minute ago, Exiled Wiganer said:

Wowser! That would be through the roof

So we can blame the first week concerns on Warrington and DaveT's mob.....incoming !

[theswanmcr]

2 minutes ago, Exiled Wiganer said:

Wowser! That would be through the roof

Indeed. Guess we’ll see if what organisers told him is true soon enough!