gingerjon Posted September 21, 2021 Share Posted September 21, 2021 New commercial partnership https://www.superleague.co.uk/article/2311/super-league-partners-with-loch-lomond-group?fbclid=IwAR0e7cv6fbpmGlwKmih1lVJkQmTPya4gIz7iL4F-dzNq6iXdX3YMYuqkrNY Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life. (Terry Pratchett) Link to comment Share on other sites More sharing options...
Sir Kevin Sinfield Posted September 21, 2021 Share Posted September 21, 2021 If they can get them out in time I can see a few of these selling at Christmas, not sure about the rest of the year. Any new sponsors that come on board is good news. As part of our partnership, The Loch Lomond Group will produce a range of limited-edition club branded products, which will see a percentage of the proceeds fed back into clubs as well as the charities of their choice. 1 Link to comment Share on other sites More sharing options...
Barry Badrinath Posted September 21, 2021 Share Posted September 21, 2021 Its a fairly low end brand of scotch whisky, must admit when they came on board with wigan I had to do a bit of checking as I hadn't heard of them Link to comment Share on other sites More sharing options...
Spidey Posted September 21, 2021 Share Posted September 21, 2021 They've partnered with Wigan all of this year haven't they? Link to comment Share on other sites More sharing options...
EssexRL Posted September 21, 2021 Share Posted September 21, 2021 Interesting and very much a different vibe to some of our more traditional sponsors. Taking the comments on the press release at face value it is also interesting that the company refers to the sports place in communities and the importance of participation. 3 Link to comment Share on other sites More sharing options...
Eddie Posted September 21, 2021 Share Posted September 21, 2021 1 minute ago, Barry Badrinath said: Its a fairly low end brand of scotch whisky, must admit when they came on board with wigan I had to do a bit of checking as I hadn't heard of them Doesn’t matter where their product sits in the price scale of whisky, they’re a national brand who already work with some prestigious tournaments such as the open golf (not that I watch golf myself). This is good news. 10 Link to comment Share on other sites More sharing options...
thebrewxi Posted September 21, 2021 Share Posted September 21, 2021 Hopefully similar setup to the Pappa John's sponsorship. If so should make the after match interviews interesting. 9 Link to comment Share on other sites More sharing options...
gingerjon Posted September 21, 2021 Author Share Posted September 21, 2021 4 minutes ago, Spidey said: They've partnered with Wigan all of this year haven't they? According to the press release, yes. 1 Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life. (Terry Pratchett) Link to comment Share on other sites More sharing options...
Sir Kevin Sinfield Posted September 21, 2021 Share Posted September 21, 2021 4 minutes ago, thebrewxi said: Hopefully similar setup to the Pappa John's sponsorship. If so should make the after match interviews interesting. I think it’s more likely to be the man of the match is handed a bottle of glens vodka after each game Link to comment Share on other sites More sharing options...
Damien Posted September 21, 2021 Share Posted September 21, 2021 They are partnered with Wigan and have had a lot of associations in the clubs media work this year, like the Loch Lomond Legends interviews: https://wiganwarriors.com/blog/2021/08/08/llw-legends-series-dom-manfredi/ 1 Link to comment Share on other sites More sharing options...
lucky 7 Posted September 21, 2021 Share Posted September 21, 2021 20 minutes ago, Eddie said: Doesn’t matter where their product sits in the price scale of whisky, they’re a national brand who already work with some prestigious tournaments such as the open golf (not that I watch golf myself). This is good news. All national brands are welcome as long as it's nothing like the Eddie Stobart deal 1 Link to comment Share on other sites More sharing options...
Szymala Posted September 21, 2021 Share Posted September 21, 2021 Is this not classed as alcohol sponsorship, which I thought had been outlawed with Stones Bitter etc ? Circumventing the system ? Link to comment Share on other sites More sharing options...
Barry Badrinath Posted September 21, 2021 Share Posted September 21, 2021 37 minutes ago, Eddie said: Doesn’t matter where their product sits in the price scale of whisky, they’re a national brand who already work with some prestigious tournaments such as the open golf (not that I watch golf myself). This is good news. national brand it may be, but as a seasoned whisky drinker, wasn't a brand i was familiar with. i'm more familiar with their mass produced brands of blended whisky high commisioner, and Glens vodka, again lower end brands which they probably sell a fair few of (which keeps the lights on at the single malt distilleries) 1 Link to comment Share on other sites More sharing options...
Damien Posted September 21, 2021 Share Posted September 21, 2021 12 minutes ago, Szymala said: Is this not classed as alcohol sponsorship, which I thought had been outlawed with Stones Bitter etc ? Circumventing the system ? Its not outlawed. The 6 Nations is sponsored by Guinness. 2 Link to comment Share on other sites More sharing options...
Eddie Posted September 21, 2021 Share Posted September 21, 2021 32 minutes ago, Szymala said: Is this not classed as alcohol sponsorship, which I thought had been outlawed with Stones Bitter etc ? Circumventing the system ? It’s just tobacco that was banned iirc, alcohol is advertised all over the place. 1 Link to comment Share on other sites More sharing options...
whatmichaelsays Posted September 21, 2021 Share Posted September 21, 2021 35 minutes ago, Damien said: Its not outlawed. The 6 Nations is sponsored by Guinness. Indeed. We've also had the Tetley's Super League and Challenge Cup in that time, as well as Singha Beer sponsoring the WC. It does become an issue with sponsor logos appearing on kids shirts, as it does for betting companies. Link to comment Share on other sites More sharing options...
gingerjon Posted September 21, 2021 Author Share Posted September 21, 2021 12 minutes ago, whatmichaelsays said: It does become an issue with sponsor logos appearing on kids shirts, as it does for betting companies. Indeed - and should we have any Muslim/other players who are against alcohol then the logos get covered up. But there's no law against it. Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life. (Terry Pratchett) Link to comment Share on other sites More sharing options...
Dave T Posted September 21, 2021 Share Posted September 21, 2021 2 hours ago, Barry Badrinath said: Its a fairly low end brand of scotch whisky, must admit when they came on board with wigan I had to do a bit of checking as I hadn't heard of them I'm not sure it is a low end brand tbh. A less well known one maybe, but they have some expensive whisky for sale, and they have partnerships with brands like The Open. It'll be interesting to see what they advertise through us, as their starting point was Glen's Vodka which absolutely is low end. 2 Link to comment Share on other sites More sharing options...
Futtocks Posted September 21, 2021 Share Posted September 21, 2021 (edited) They've also presented the occasional bottle to visiting players who have achieved some kind of career milestone. I remember someone from another club Tweeting about receiving one after the match. And they're not exactly shy and retiring. Their website's headline says "Home to the best whisky in the world" which, according to them is the 25yo Glen Scotia. A bold claim - has anyone tried it? If they've decided to go from a single club sponsor to a whole SL one, then the hookup with Wigan must have gone well. Edited September 21, 2021 by Futtocks "We are easily breakable, by illness or falling, or a million other ways of leaving this earthly life. We are just so much mashed potato." Don Estelle Link to comment Share on other sites More sharing options...
Dave T Posted September 21, 2021 Share Posted September 21, 2021 12 minutes ago, Futtocks said: They've also presented the occasional bottle to visiting players who have achieved some kind of career milestone. I remember someone from another club Tweeting about receiving one after the match. And they're not exactly shy and retiring. Their website's headline says "Home to the best whisky in the world" which, according to them is the 25yo Glen Scotia. A bold claim - has anyone tried it? If they've decided to go from a single club sponsor to a whole SL one, then the hookup with Wigan must have gone well. Yep, they refer to the Wigan sponsorship going well. I think this is the first new SL deal for a while, so it is very welcome! 2 Link to comment Share on other sites More sharing options...
Cheshire Setter Posted September 21, 2021 Share Posted September 21, 2021 3 hours ago, Spidey said: They've partnered with Wigan all of this year haven't they? It would certainly appear they've partnered with the squad since about round 7, I think. Hopefully for Wigan fans a sponsorship with the Priory Clinic will be in place before Thursday night. 3 Link to comment Share on other sites More sharing options...
Gooleboy Posted September 21, 2021 Share Posted September 21, 2021 We just need to get the Monster Energy Drink on board now! Link to comment Share on other sites More sharing options...
The Future is League Posted September 21, 2021 Share Posted September 21, 2021 3 hours ago, whatmichaelsays said: Indeed. We've also had the Tetley's Super League and Challenge Cup in that time, as well as Singha Beer sponsoring the WC. It does become an issue with sponsor logos appearing on kids shirts, as it does for betting companies. Isn't there some soccer clubs who have Thai beer sponsors? Link to comment Share on other sites More sharing options...
Wellsy4HullFC Posted September 21, 2021 Share Posted September 21, 2021 Glen's Vodka? Bringing back terrible memories of my student days Link to comment Share on other sites More sharing options...
Damien Posted September 21, 2021 Share Posted September 21, 2021 3 minutes ago, Wellsy4HullFC said: Glen's Vodka? Bringing back terrible memories of my student days Vile stuff. Link to comment Share on other sites More sharing options...
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