IMG proposals

[Oxford]

15 minutes ago, Man of Kent said:

He also said it's a Channel 4 directive to keep the coverage broad to attract newbies (rather than the rusted-on Sky subscriber).

This is the pinch of salt moment MoK what a provider says and, what they're actually capable of, are two very separate things.

Has there been a Channel 4 breakdown of viewers?

[gingerjon]

13 minutes ago, Oxford said:

Well no it doesn't gj a simple look at the number of fans in the crowd watching their phones would suggest that messaging etc at the same time as being at the game is  a focus but typing quick messages etc is hardly a demanding intellectual excercise. It certainly suggests shifting attention, at best.

 

 

And you’re nostalgic for a different time.

Understood.

[Tommygilf]

13 minutes ago, gingerjon said:

And you’re nostalgic for a different time.

Understood.

Nostalgia isn't what it used to be

[fighting irish]

14 minutes ago, gingerjon said:

Attention spans aren't getting shorter.

There are some studies - not great ones and not many - saying that some people feel their attention spans are getting shorter. So you may have a perception that you used to be much better at concentrating but now you get distracted and can't remember why you walked into that room.

There are no studies at all that show that at a population level anywhere that attention spans are getting shorter. Because there is no evidence at all that they are.

So a thesis based on that fails before it begins, really.

Everything else is just nostalgia. "Heh, remember before social media when we had time for things ..."

Look, let's call an end to this. If I have hurt you (ever) then I apologise. Please forgive me?

Moreover, I promise not to react with untrammelled unkindness in future.

Please let me say that I'm not arguing that attention spans are getting shorter (who's?) or not.

I don't have the data to come to anything approaching confidence either way.

I was just responding to a comment made by another poster.

I am aware of the Johan Hari story, well the broad brush story at least, so the chap has a patchy history, accepted.

Having said all that, I found the book interesting.

I think his warning about the methods (and possible consequences of the methods) used by the ''surveillance capitalists'' is a valid concern and that is what I was attempting to highlight in my opening comments.

Your point that '' There are no studies ...... that attention spans are getting shorter'' may be true (I don't know) but that's the ''all swans are white'' argument (or the story of the turkeys looking forward to Christmas) and just like the story of the eventual admission that smoking is bad for us, it just may be that ''surveillance capitalism'' is harmful, but we don't have proof yet. These practices are so new, it may be too early to tell.

As a parent, I feel Hari's (my) concern is justifiable.

I certainly wouldn't condone my children smoking, but I'll re-iterate, I'm really not trying to convince you, either way. I'm merely expressing my own concerns, for myself and my children (and the population at large) and in the first instance, just trying to extend or prolong the discussion. 

 

 

 

[gingerjon]

1 minute ago, Tommygilf said:

Nostalgia isn't what it used to be

He‘s going to lose it when he finds out that some people watch the match whilst taking notes - some using an abbreviated language called shorthand - that they use to produce a report on the match, and they do this because otherwise they may not remember the sequence or detail.

[Hull Kingston Bronco]

1 hour ago, Man of Kent said:

The head of Channel 4 sport was interviewed on the new House of League podcast, and he was very clear that in reality the C4 TV production is wholly separate from RL Commercial.

Your original point that it's all being controlled centrally as part of the IMG deal is not correct.

He also said it's a Channel 4 directive to keep the coverage broad to attract newbies (rather than the rusted-on Sky subscriber).

That wasn't my original point, I never made that point,? Nor have I said the C4 deal was not separate. I simply gave this video as an example of IMG's work, and the fact they are re-using consistent content (which is self-evident from the C4 and Super League videos). It'd be odd to not draw out that the C4 promo was done by IMG, given they're our partner. It's a good thing, that's all. 

Contractual relationships can be wholly separate, but still share resources. That's one reason for outsourcing production, for those synergies. Right now in my own firm I have a team that works across 2 parts of a single client, contracted to each individually for different deliverables, but which still share resources across their projects, operating some elements independently and some elements collaboratively. I promise you its perfectly normal, honest. 

I don't know why its an issue giving IMG some credit for their work on the C4 project. It's relevant as an indicator of future potential elsewhere, and on-topic for this thread.

 

[DimmestStar]

It's clear that Channel 4's continued involvement could only happen on the back of a deal with SKY just as it is now.

No SKY no Channel 4 and even then the value of C4 is in terrestrial exposure rather than money. 

[GUBRATS]

1 hour ago, Tommygilf said:

Nostalgia isn't what it used to be

How would you know ? 

[Oxford]

1 hour ago, gingerjon said:

And you’re nostalgic for a different time.

Understood.

https://www.independent.co.uk/news/uk/home-news/attention-span-average-british-person-tuned-in-concentration-mobile-phone-a8131156.html

GI to be nostalgic you have to think things were better then, whenever then was, and imagine things are not what they were....

But the truth is things never were what they were.

And now they're not what they are because they're just rehearsing.

The article from Indie says a lot about attention spans, which given Journos ability to miss stuff out, avoid the crucial bits, and sidestep the truth backs up your point about shorthand.

12 minutes ago, DimmestStar said:

the value of C4 is in terrestrial exposure rather than money. 

I don't think that's a choice we should have to make and given the reaction over the Stobart trucks T E may be a fallacy for a sport seen as geographically and socially challenged according to those outside in the legacy media or journalists.

[gingerjon]

17 minutes ago, Oxford said:

https://www.independent.co.uk/news/uk/home-news/attention-span-average-british-person-tuned-in-concentration-mobile-phone-a8131156.html

This does seem very rigorous, you're right.

Stacey Stothard of Skipton Building Society, which carried out the research, said: “As we all lead busy lives, our attention spans only allow us to think about things in the short term, not the long term. So it is sometimes hard to see beyond your next cup of tea or weekly shop.

‘’Unfortunately our research shows due to our short attention spans we are simply not taking enough time to think about the things that matter, including our finances and the future.”

[DI Keith Fowler]

3 minutes ago, gingerjon said:

This does seem very rigorous, you're right.

Stacey Stothard of Skipton Building Society, which carried out the research, said: “As we all lead busy lives, our attention spans only allow us to think about things in the short term, not the long term. So it is sometimes hard to see beyond your next cup of tea or weekly shop.

‘’Unfortunately our research shows due to our short attention spans we are simply not taking enough time to think about the things that matter, including our finances and the future.”

To be fair I imagine they got Nationwide and Halifax to peer review them. 

[gingerjon]

Just now, DI Keith Fowler said:

To be fair I imagine they got Nationwide and Halifax to peer review them. 

Oh god. Nationwide probably put their best poets on it.

[DI Keith Fowler]

1 minute ago, gingerjon said:

Oh god. Nationwide probably put their best poets on it.

Too busy
Lookin' at yer phone
Not enough
Thinkin' 'bout yer home

Weekends, nights out, anything good on the box?
Not even watching, glued to viral tik toks
Non-stop textin' yer mates
Not even thinkin' about next years interest rates

We at Nationwide love technology, it brings us closer together, but can pull us further apart. Why not come into one of our branches and have a conversation with a real human. 

 

[Oxford]

24 minutes ago, gingerjon said:

This does seem very rigorous, you're right.

Stacey Stothard of Skipton Building Society, which carried out the research, said: “As we all lead busy lives, our attention spans only allow us to think about things in the short term, not the long term. So it is sometimes hard to see beyond your next cup of tea or weekly shop.

‘’Unfortunately our research shows due to our short attention spans we are simply not taking enough time to think about the things that matter, including our finances and the future.”

So you missed the rest because of your shrinking attention span.

"In a press release from the Technical University of Denmark, Professor Sune Lehmann, who worked on the study, said: “It seems that the allocated attention time in our collective minds has a certain size but the cultural items competing for that attention have become more densely packed.”

“Content is increasing in volume, which exhausts our attention and our urge for ‘newness’ causes us to collectively switch between topics more regularly,” said Philipp Lorenz-Spreen of Max Planck Institute for Human Development that also participated in the study."

https://www.theguardian.com/society/2019/apr/16/got-a-minute-global-attention-span-is-narrowing-study-reveals

 

Edited February 16 by Oxford

[Man of Kent]

1 hour ago, Hull Kingston Bronco said:

That wasn't my original point, I never made that point,? Nor have I said the C4 deal was not separate. I simply gave this video as an example of IMG's work, and the fact they are re-using consistent content (which is self-evident from the C4 and Super League videos). It'd be odd to not draw out that the C4 promo was done by IMG, given they're our partner. It's a good thing, that's all. 

Contractual relationships can be wholly separate, but still share resources. That's one reason for outsourcing production, for those synergies. Right now in my own firm I have a team that works across 2 parts of a single client, contracted to each individually for different deliverables, but which still share resources across their projects, operating some elements independently and some elements collaboratively. I promise you its perfectly normal, honest. 

I don't know why its an issue giving IMG some credit for their work on the C4 project. It's relevant as an indicator of future potential elsewhere, and on-topic for this thread.

 

I only raise it because when you posted the link to the C4 promo you cited Euroleague Basketball and centrally coordinated content, implying it’s the fruit of the new IMG/Super League partnership.

But, hey, I’m sure we’re both bored of this so I’ll shut up and enjoy the new season.

[GUBRATS]

22 minutes ago, Man of Kent said:

I only raise it because when you posted the link to the C4 promo you cited Euroleague Basketball and centrally coordinated content, implying it’s the fruit of the new IMG/Super League partnership.

But, hey, I’m sure we’re both bored of this so I’ll shut up and enjoy the new season.

Good , because the rest of us are as well 

Edited February 16 by GUBRATS

[gingerjon]

Could IMG give Jon Wells a spirit level for the TV he's standing in front of?

[Damien]

59 minutes ago, DI Keith Fowler said:

Too busy
Lookin' at yer phone
Not enough
Thinkin' 'bout yer home

Weekends, nights out, anything good on the box?
Not even watching, glued to viral tik toks
Non-stop textin' yer mates
Not even thinkin' about next years interest rates

We at Nationwide love technology, it brings us closer together, but can pull us further apart. Why not come into one of our branches and have a conversation with a real human. 

You want to copyright that quick. Take a bow.

[Tommygilf]

2 hours ago, GUBRATS said:

How would you know ? 

Its called wit, you might find it one day.

Helped me get 2 degrees in studying the past, and indeed was quite reflective of how nostalgia is a bliss for the individual but a weight on society.

[Tommygilf]

3 hours ago, gingerjon said:

He‘s going to lose it when he finds out that some people watch the match whilst taking notes - some using an abbreviated language called shorthand - that they use to produce a report on the match, and they do this because otherwise they may not remember the sequence or detail.

Sounds insane, these people must be stopped.

[Les Tonks Sidestep]

Couple of pints of whatever Minards' been drinking please.....

https://www.totalrl.com/wakefield-trinity-aiming-for-grade-a-status-as-chairman-explains-key-advantage-super-league-club-has-over-rivals/

[dboy]

19 minutes ago, Les Tonks Sidestep said:

Couple of pints of whatever Minards' been drinking please.....

https://www.totalrl.com/wakefield-trinity-aiming-for-grade-a-status-as-chairman-explains-key-advantage-super-league-club-has-over-rivals/

You have understood that he's not saying they are Grade A now, don't you?

You saw the word "aspirations"?

It's an interview about how the new build, and being in control of the incomes it brings, that will open revenues to allow them to become Grade A. You get it, yes?

Hull FC, Wigan, Hudds - they can only earn more money through increasing ticket sales. They cannot earn a bean through F&B and events etc. Their income streams are exhausted.

Wakefield by contrast, now have the opportunity to generate income to invest in the playing roster and future potential success.

They are like the fat kid at the gym - at least they are there trying to change!

Edited February 16 by dboy

[RP London]

32 minutes ago, Tommygilf said:

Its called wit, you might find it one day.

Helped me get 2 degrees in studying the past, and indeed was quite reflective of how nostalgia is a bliss for the individual but a weight on society.

Was the 2nd degree reflecting on your first? 

[Tommygilf]

4 minutes ago, RP London said:

Was the 2nd degree reflecting on your first? 

Tbf, the Masters experience wasn't as good as my undergrad, and the Post Grad Diploma was even worse. My nostalgia for 4 nights out a week minimum and a quiet couple being 5 pints before we decided if we were actually going out is very strong.

[Hello]

Just tuned in to the forum and am happy to find that peace and harmony are breaking out left right and centre 

Edited February 16 by Hello